Planning a visit to Salem or thinking about joining the market as a vendor or sponsor? Start here. We update this page as 2026 details are confirmed, and you can always reach the team through our Contact & Vendor Inquiries page.

2026 Market Basics

What is the Haunted Happenings Marketplace?

The Haunted Happenings Marketplace is a curated seasonal market in downtown Salem, Massachusetts, produced by Creative Collective. It brings artists, makers, small businesses and visitors together as part of Salem's broader Haunted Happenings celebration.

What is Creative Collective?

Creative Collective is an ecosystem builder based in Salem and working across Essex County, Massachusetts. Founded in 2017, its seven-person team connects tourism, arts, small business and city hall so even the smallest business has something bigger than itself to stand with. Creative Collective produces the Marketplace and supports 350+ members across eight Essex County communities. Learn more about the team behind the Marketplace.

When is the Marketplace open in 2026?

Market hours are 10:00 a.m. to 8:00 p.m. on 13 dates:

• September: Saturday, September 26 and Sunday, September 27
• October: October 3, 4, 10, 11, 12, 17, 18, 24, 25 and 31
• November: Sunday, November 1

See the 2026 Salem events and market calendar for the latest daily details.

Where does the Marketplace take place?

The Marketplace takes place in downtown Salem. Market locations and daily programming can vary, so check the Events page before your visit for the most current information.

Is the Marketplace the same as the full Salem Haunted Happenings festival?

No. The Marketplace is one part of Salem's larger month-long Haunted Happenings celebration. For the broader citywide schedule, attractions and visitor information, visit Salem Haunted Happenings.

Where can I find current parking and travel information?

October traffic plans and visitor information can change throughout the season. Use the official parking and directions guide and the Destination Salem app when planning your trip.

Where are market updates posted?

Follow the Marketplace on Facebook and Instagram, and check the Events page as your visit approaches.

Vendor Questions

How do I apply to vend at the 2026 Marketplace?

Start on our Contact & Vendor Inquiries page. The 2026 vendor intake is currently open, and a public closing date has not yet been set.

What are the 2026 vendor operating hours?

Vendor load-in begins at 7:00 a.m. Market hours are 10:00 a.m. to 8:00 p.m., and breakdown must be complete by 10:00 p.m. on each scheduled market date. Accepted vendors receive the operational details they need from the Marketplace team.

Are permits required?

Permit requirements depend on the activation. Food, alcohol and entertainment permits must be approved before the applicable event date. If you are unsure what applies to your business, contact the vendor team before making plans.

Who should I contact with a vendor question?

Email vendors@creativecollectivema.com or call (978) 224-8856. Real people on the Creative Collective team manage the market and are here to help.

Sponsorship and Partnership Questions

Can my business sponsor the 2026 Marketplace?

Yes. Current opportunities include Title, Premier, Featured, Supporting and Community sponsorships, plus custom packages for brands that need a different activation or inventory mix. Benefits can include event signage, digital promotion, website visibility, on-site activations, newsletters and VIP access, depending on the package.

How do I start a sponsorship conversation?

Use the contact page and tell us a little about your goals. The team can help identify the right level or build a custom approach around the audience you want to reach.

Still Have a Question?

Visit Contact & Vendor Inquiries, email vendors@creativecollectivema.com, or call (978) 224-8856. We would be glad to point you in the right direction.

“Haunted Happenings” is owned by BPM Productions, Inc. and used by Creative Collective with permission.